Riviera Travel is the UK's leading river cruise and tour operator. For over 40 years our experts have been bringing to life the world’s most fascinating destinations.
Like you, we love to travel and we are passionate about what we do. We personally select every aspect of your holiday and we are dedicated to ensuring that the content and detail of each itinerary is thoughtfully balanced, so there’s time for you to explore at a relaxing pace. We offer you a superb choice of holidays but we also ensure each of these has been honed to perfection. Our focus is on quality not quantity.
Welcome on board, fellow explorer. We are Riviera, the well-travelled collective — united by chronic curiosity and incurable wanderlust.
We want to see more of the world, and we know it’s mutual — because we travel well. Treading lightly. Taking nothing for granted. Exploring, not exploiting. We are for those who like to journey in style and in great company. Thinking about joining us? Find out more about travelling the Riviera way
From speaking with thousands of our guests over the years, we have learned what the main difference is between Riviera Travel and others. We aren’t just a travel company: we are a well-travelled collective. Our guests become friends - interested and interesting, they're eager to get to know each other as they travel.
Our itineraries are created by explorers with a deep understanding of each destination. They personally select every aspect of your holiday for a thoughtful balance of adventure and relaxation, authentic experiences and free time. Our guests always have the freedom to customise their adventure by adding extras such as drinks packages, hotel upgrades, enhanced experiences with our Signature tours, extensions on our river cruise and additional excursions you can add to your trip - there are always ways to make it your own.
If you’ve joined one of our holidays before, you know just how great they are and how much is included in the price. If you’ve yet to join us, you’re in for a treat…
Unlike some of our competitors, our holidays include everything you need to enjoy your time away. Like expertly crafted itineraries (made by explorers), excursions, hand-picked accommodation, direct flights from your local airport at no extra cost, transfers and the services of a Riviera Tour Manager who’ll look after you throughout.
Our prices are fair and straightforward — no smoke and mirrors, promotional trickery, or hidden extra fees. You’ll never find us inflating our prices just to offer artificially big discounts, the way so many of our competitors do. We just offer amazing value for money, all the time.
We’ve been doing what we do for nearly 40 years — which means we’ve spent more than 14,000 days making and keeping our guests happy. We’ve seen it all, and whatever ‘it’ is, our team knows how to take care of it — and of you. Even if things don’t go as planned for reasons outside of our control, you can be sure that we are on it: finding alternative travel options, organising hotels, and keeping you informed. Giving you a way to travel the world without a worry in the world.
Over the years, we have been recognised in many surveys and awards, including the British Travel Awards, The Daily Telegraph, The Sunday Times, The Guardian and The Observer, Which? Magazine, Cruise Critic Editor’s Picks Awards and more.
From hotel upgrades to holiday extensions and travel arrangements, let us help make your holiday more personal with the help of our Travel Concierge service.
We’re making it even easier to start your worldwide holiday with the introduction of regional flights from Birmingham, Manchester and Glasgow from September 2026.
Your money is fully protected by ABTA and ATOL, giving you complete peace of mind when you book with Riviera. Because wherever the world takes you, knowing you’re protected makes all the difference.
Our UK-based team are on hand from the moment you book to the day you return home. If plans ever need adjusting while you’re away, you can reach us at any time via our 24/7 emergency number – real people, ready to help.
Book early, confident in the knowledge it will be our lowest price. In the event we do reduce the price after you've booked, we'll automatically send you a Future Travel Voucher for the difference in value, plus an extra 25%
You cannot find the same quality experience for less with a competitor – and if you do, we’ll match the price.
You’re always protected by our Happiness Guarantee. If, by day two of your holiday, things aren’t feeling quite right, we’ll bring you home with a full refund. It’s our Happiness Guarantee.